I don’t know if there is any main stream media that is more liberal than MSNBC. Its number one program is The Rachel Maddow Show, hosted by lesbian gay activist Rachel Maddow. If you’ve ever listened to her, you would quickly realize that her agenda is so far left wing that she almost makes Nancy Pelosi look like a conservative. I’ve watched a couple of web segments that featured her with a panel that included conservatives and it was obvious that she refused to listen to anything they had to say, but insisted they listen to her. On one program, she continuously interrupted the conservative and then got upset when he turned the table and interrupted her. With Maddow, it’s her way or no way.
Perhaps she and some of the other MSNBC program hosts are becoming too far left for even the loyal MSNBC viewers. Compared to last May, MSNBC has significantly dropped in the number of viewers watching. Their primetime viewers dropped by 20% compared to the same time last year. Adult viewers 25-54 also decreased by a staggering 19%. Total daytime viewers also dropped by 10% overall and by 7% in the 25-54 age range.
The Rachel Maddow Show dropped to its lowest rating month since the program first aired in 2008. Typically their largest audience age was the 25-54 age range, but that also hit its second lowest month ever.
While MSNBC flounders like a sinking ship in rough waters, other networks have seen increases in their viewing audience. Networks like Fox News, CNN and HLN all saw modest gains in viewer numbers. In fact, HLN moved ahead of MSNBC in the overall ratings for this past month mainly due to their coverage of the Jody Arias trial.
For the 4 networks listed, here are the viewing numbers for May 2013 compared to May 2012:
FNC: 1,246,000 total viewers, up 24 percent (236,000 in 25-54, down 5 percent)
HLN: 494,000 total viewers, up 111 percent (175,000 in 25-54, up 90 percent)
CNN: 465,000 total viewers, up 61 percent (161,000 in 25-54, up 92 percent)
MSNBC: 346,000 total viewers, down 10 percent (115,000 in 25-54, down 7 percent)
FNC: 1,973,000 total viewers, up 17 percent (308,000 in 25-54, down 6 percent)
HLN: 624,000 total viewers, up 91 percent (209,000 in 25-54, up 97 percent)
CNN: 660,000 total viewers, up 70 percent (225,000 in 25-54, up 97 percent)
MSNBC: 539,000 total viewers, down 20 percent (175,000 in 25-54, down 19 percent)
Hopefully, the numbers will continue to trend in these directions and MSNBC will lose so much of its viewing audience that network officials are forced to make some major changes. The first change they need to make is to send Rachel Maddow packing back to wherever she came from.